Tata Motors hosted its 'Small Commercial Vehicle Application Expo' - 'Har Business ka Ace' in Mumbai, Jaipur, Udaipur, Bhubaneshwar, and Bikaner among other 44 cities where the Expo will take place, to enhance its purchase experience around its popular range of ACE Small Commercial Vehicles (SCV). The homegrown automajor will showcase a range of fully built applications on its popular brand of ACE mini-trucks.
With 11 fully built last mile solutions, it will range from from Steel Containers, Insulated Containers, Refrigerated Containers, Hoppers, Water-Tankers, Box Tippers, and a Cafeteria-on-Wheels. It has been launched as the country's first expo for fully built small commercial vehicle solutions and with this initiative, Tata Motors is targeting new and existing small commercial vehicle customers, giving them an opportunity to explore newer businesses and providing them employability options with ready for business vehicles.
Commenting on the occasion, Mr. R.T. Wasan - Vice President, Sales and Marketing, Tata Motors said, "At Tata Motors we understand our customers' requirements and the launch of the SCV Application Expo, is yet another innovative example of addressing the emerging needs for a safer, more comfortable and a reliable commercial vehicle experience. As leaders in the fully-built commercial vehicle space, with the SCV Application Expo, we also hope to cut down on our customers' wait time, by bringing our ready-to-use small commercial vehicles even more closer to them. Fully Built Vehicles provide for customized off the shelf solutions, with easy-to-operate equipment, also providing us at Tata Motors, with greater opportunities to engage with customers for a larger understanding of the benefits of a Tata Motors commercial vehicle. With application based offerings and added benefits of being backed by Tata Motors extensive service network, we are geared to provide our customers with a unique differentiator, for sustainable business models."
The company is planning to reach out to customers across over 30 locations pan India, giving them knowledge over the advantages of a fully built vehicle, for commercial applications. The small commercial vehicles range of ACE offers superior safety, maximum performance in different terrain contdions, is easy and comfortable to maintain. with the recent launch of the Hexa SUV, Tata Motors is now planning to launch its compact sedan, codenamed as Kite 5.