Tata Motors celebrates success of 22 Lakh Tata Ace on Indian roads with Free Service Check-up Camp

Released on August, 2019

Key Highlights:

  • Nationwide Free Service Check Up till 31st August 2019
  • Organized at 1400+ dealer and Tata Authorized Service Stations (TASS) across India
  • Offers discounts on spare parts and maintenance repairs
  • Creates awareness about Tata Motors’ Sampoorna Seva comprising of 26+ initiatives for an enhanced after sales experience

Mumbai, August, 2019: Celebrating the colossal feat of having sold 22 lakh Tata Ace vehicles, India’s leading Commercial Vehicle brand, Tata Motors announced the launch of a free service check-up camp for customers till 31st August, 2019. Under this campaign, Tata Ace and Tata Zip (all variants) owners can avail free vehicle check-up and a 10% discount on spare parts and maintenance repairs. The company will be organizing this service camp across 1400+ channel partner outlets and Tata Authorized Service Stations (TASS) across the country.

The service camp is aimed to address customers and drivers’ queries, and educate them about the importance of engine and vehicle maintenance. Through this nationwide campaign, the company plans to target 30,000 Tata Ace and Tata Zip vehicles. Tata Motors will also be promoting this campaign through collateral display at their service stations

Commenting on the occasion, Mr. R T Wasan, Vice President, Marketing & Sales, CVBU, Tata Motors, said, "Tata Ace continues to be a pioneer in the SCV segment by helping thousands of entrepreneurs fulfill their business aspirations. Celebrating this astounding benchmark of 22 lakh Tata Ace vehicles on the road, the free service check-up campaign will help customers to preserve their vehicle’s health and even elevate efficiency and performance. Through this campaign, we aim to reinforce the already strong bond we share with our customers and increase customer satisfaction."

To provide a wholesome after sales experience, Tata Motors provides its customers with over 26 initiatives, including:

  • Customer Care App: A single window mobile application, which gives access to a host of features including emergency SOS, Service Booking facility, Maintenance tips, Service History, Dealer location GPS Trip Meter etc
  • Tata Alert: Tata Alert offers you 24 x 7 breakdown assistance & support for your Tata vehicle, so that your business functions nonstop
  • Tata Zippy: Tata Zippy offers the shortest possible uptime of new vehicles, which come in for repair so that your journey to success faces no delays
  • Tata Kavach: Tata Kavach ensures that your business never goes off-track by offering the shortest possible uptime of vehicles, which come in for accidental repair
  • Mobile Service Van: With this service, customers can avail quick services at their doorstep.

Tata Motors continues to invest in its products and sales & service network, redesigning, developing & deploying modern dealerships, with an aggressive customer centric approach of anticipating customer requirements. With over 2000+ touch points across the country, the company hopes to significantly improve customer experience and convenience, while also improving penetration and driving quality, thereby building strong, lasting relationships with its customers.

The Ace range of small commercial vehicles offers superior safety, offers maximum performance in varied conditions, is comfortable and easy to maintain. The Ace range is customizable, for varied business needs, right from catering to e-commerce delivery to upholding the Swachh Bharat vision for a cleaner India.